CAREER EXPERIENCE
My CV
Dec 2022Â - Current
COMMERCIAL CONTENT EDITOR
I currently specialise in the generation of affiliate focused content for the Specialist portfolio of Bauer websites in the UK and in upcoming international markets. As well as co-leading a team of 35+, I also collaborate with other stakeholders in the Bauer editorial portfolio to communicate the core Content Commerce strategy, managing the delivery of projects using strategic communication.
March 2021 - Nov 2022
DEPUTY COMMERCIAL CONTENT EDITOR
I managed and mentored a team of five writers and helped create a clear commercial content strategy for ten brands across Bauer Media commerce portfolio. The prime focus was to create high quality and useful commercial content, which included managing projects to increase affiliate revenue efficiently. I also led the launch of a new affiliate site A Modern Kitchen working as the editor, planning a SEO-optimised editorial content calendar.
2019 - 2020
SENIOR LIFESTYLE REPORTER, OK! ONLINE
As a senior member of the team responsibilities included writing and sourcing content, editing copy, leading shifts, as well as managing the site for breaking news and liaising with celebrity publicists.
2016Â - 2018
FEMAIL REPORTER, MAIL ONLINE
I was responsible for forward planning content and managing the programme schedule as well as editing and assigning content to others on the Femail desk. I wrote news and features on upcoming television programmes that appealed to the audience, reported on live daytime shows and liaised with publicists to arrange exclusive interviews with talent and experts across different shows.
2014Â -Â 2016
LIVE TV REPORTER, MIRROR ONLINE
The role was created for me after a surge in traffic for content surrounding daytime television programmes. As the sole live reporter I had to spot the most newsworthy, eye grabbing and relevant lines as well as gauging social media reaction, writing and self-publishing up to 15 articles a day. I was responsible for managing television previews and scheduling content, and would edit copy of junior reporters and train freelancers.
2013-2015
SENIOR MARKETING ASSISTANT, AXONN MEDIA
Built and tracked email drip campaigns to establish brand awareness, audience engagement and promote list growth. I managed social media platforms across three different brands and created strategy to promote and engage. Completed a qualification to become an expert on inbound email marketing to help increase client database. I gained a promotion and was given the responsibility of managing a digital marketing apprentice.